Senior Manager of Brand Creative
Senior Manager of Brand Creative
Who we are
Clayton & Crume is a start-up leather goods and lifestyle brand based in Louisville, KY. Founded in a college dorm room in 2012, our company has been built on the values of hard work, quality products, and honest treatment of customers. We pride ourselves on a team that supports one another in our mission to grow into a nationwide brand that is synonymous with quality.
As our brand continues to grow, we strive to produce aspirational creative content that speaks to the high quality, handcrafted nature of our goods. We are seeking a talented, experienced creative to join C&C’s quickly-growing team. The right candidate will be brimming with ambitious ideas and possess the skills and commitment necessary to execute them. You will work closely with the Creative Director and Marketing Director and will be responsible for maintaining the brand image of Clayton & Crume through a multitude of brand pieces. From crafting aspirational email design to scroll-stopping paid advertising, this role will help keep continuity through all digital channels and brand collateral. You will partner with our graphic design team and content team to maintain and evolve brand aesthetics online. Your creative output will establish and nurture an on-brand narrative with the Clayton & Crume audience. The ideal candidate will possess great talent for bringing creative design elements to fruition and will enjoy shaping our brand’s digital platforms and performance marketing efforts.
Where you’ll fit in
The Senior Manager of Brand Creative has a key role in understanding and maintaining our high brand standards. You will support our Creative, Marketing, and Performance teams by creating aspirational assets, content, and campaigns. You must thrive in a fast-paced environment that values creativity, collaboration and strong work ethic. The ability to prioritize projects, multi-task and stick to deadlines while maintaining a high level of professionalism is essential. You will have an immediate impact on the visual identity of our digital and print assets, while sharpening your creative skills and establishing your role in a quickly growing company.
What you’ll be responsible for
- Work closely within the Creative team and partner with other cross-functional teams to ensure strategic implementation and integration of the Clayton & Crume brand.
- Bring pioneering creative ideas to life from conceptualization to execution.
- Maintain a consistent brand Image + strategy that aligns with business objectives.
- Drive and oversee the visuals for:
- Visual Brand Identity - Brand collateral pieces (packaging, card inserts)
- Visual Email Identity - Campaign + Flow Email design
- Visual Paid Social - Online Performance Marketing Ads
- Social Media Identity - Curated aesthetic for socials (Facebook, Instagram, Pinterest, TikTok)
- Visual Web Design - Web graphics and product pages
- Content Creation - Manage the look and feel of content output (photo + video production)
- SMS Identity - Curate text message creative with Marketing team
- Marketing Campaigns - Assist with designing large scale marketing initiatives
- Frequent checks on our digital presence to ensure evolving visual content and aesthetic across all platforms and mediums.
- Present fresh ideas on how to creatively position our brand across various channels.
- Work with external partners on creative initiatives.
What we’ll love about you
- Your enthusiasm for storytelling and developing brand narratives
- Your creative instincts, strong vision and self-starting nature
- Your desire for creative community and collaboration
- Your keen understanding of the Clayton & Crume brand, mission and customer
- Your capacity to manage multiple projects and adjust to frequently changing priorities
- Your reliability, professionalism, punctuality, and business acumen
- Your thorough attention to detail
- Your flexibility and commitment to go above and beyond in your work
What you’ll bring to the table
- Bachelor’s degree in a relevant field
- 5+ years experience in a creative field
- Fresh, exciting ideas for creative content
- Strong storytelling sensibilities
- Motivated, self-starter mentality
- Exceptional organizational and time-management skills
What you’ll love about us
- We’re an ambitious, driven, fun-loving team that is dedicated to growing a brand we proudly stand behind. We offer the opportunity for you to contribute your talents as a key member of our Creative/Marketing team and look forward to providing you with a platform for sharing your creative voice.
- We provide 2 weeks PTO with additional weeks earned based on service.
- We offer a fully vested 401(k) match after one year of service.
- We love sharing our products, so we encourage our team to put our handcrafted leather goods to use. We also offer exclusive friends and family pricing.
- We are a group that prioritizes philanthropy through our involvement in local partnerships and charitable causes.
- We love to celebrate our Kentucky heritage and regularly host events with our partners in the bourbon, tourism, and horse racing industries.
The C&C Interview process
- Submit your resume, 2 professional references, and any relevant portfolio material to email@example.com.
- Those chosen for an interview will be contacted directly and offered an opportunity to meet with our team.
Clayton & Crume does not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.